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Booch

Hard Kombucha. Easy Drinking.

Who says you can’t have happy taste buds and a happy stomach? Your drinks should make you feel as good as they taste. Made in the stunning south island of New Zealand, Bōoch believes in using only the best, locally grown, 100% organic ingredients. Plus Bōoch contains literal billions of healthy probiotics and no added sugar.

With all the sugary, chemical, and mass-produced RTDs currently on the New Zealand market, Bōoch wanted to create a lightly alcoholic beverage that would appeal to the increasingly health-conscious youthful audience and that wouldn’t leave people regretting their life decisions the next day. 

With branding that nods to its Aotearoa roots and a suite of pale gradient packaging that looks good in any setting, Bōoch is the perfect accompaniment to any Kiwi setting.

Project

Bōoch Kombucha

Our Work

Brand Positioning, Brand Identity, Product Design, Packaging